Brand Authority Tracker · AI · Web · SERP · Socials

Your brand, measured across AI answers, search, and social.
One score. Every competitor ranked.

BrandCrux tracks 16+ AI engines (ChatGPT, Claude, Gemini, Perplexity and more), web search, citations, social, and your own analytics. Multiple samples per prompt, so every number carries a confidence interval. One Topic Authority score per topic, and a fix list every Monday.

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1,000 free credits · no card · 60-second scanOr browse a live demo →
Topic Authority · Vehicle Data APILEAD
82
Composite
+8 pts · last 30 days
01 AI Visibility
76
02 GEO
68
03 Web Search
88
04 Backlinks
73
05 Authority Signals
71
06 Social Authority
64
07 Owned Analytics
92
vs competitors
★Your brand YOU
82
02Marketcheck
78
03VinAudit
64
04J.D. Power
51
The Seven Signals

Seven signals. One leaderboard. Refreshed weekly.

Each signal is a full tracker on its own. Together they cover every surface where a buyer can meet your brand, and they all feed one composite.

01

AI Visibility

Know when ChatGPT, Claude, Gemini, Perplexity and 16+ engines recommend you. Multiple samples per prompt, so the mention rate is a measurement, not a lucky screenshot.

Mention rate · last scan
ChatGPT68%
Claude71%
Gemini54%
Perplexity81%
Inside AI Visibility →
02

GEO

AI engines can't quote what they can't read. We score every page and name what's missing.

GEO readiness · 24 pages
Schema markup18/24
FAQ structured11/24
Entity linked6/24
Knowledge panelLive
Inside GEO →
03

Web Search

Every position. Every competitor. Google, Bing, DuckDuckGo. Snippets and People-Also-Ask, week over week.

SERP positions tracked
"best CRM"#3+2
"CRM alternatives"#7+1
"HubSpot vs..."#12−4
Inside Web Search →
04

Backlinks

Every referring domain, scored by topical relevance. Every link your competitors have and you don't.

Referring domains
Total RDs1,284+42
Avg DR38
New (30d)57
Lost (30d)14
Inside Backlinks →
05

Authority Signals

Get listed where buyers and AI engines look first. Every citation you're missing, ranked by reach.

Citation coverage
G2Listed
CapterraListed
CrunchbaseMissing
TechCrunchCited 4×
Inside Authority Signals →
06

Social Authority

Every competitor move on LinkedIn, X, Instagram, TikTok, and YouTube, classified by topic and ranked by engagement.

Engagement vs account median
LinkedIn4.2×
X1.8×
Instagram0.9×
YouTube2.1×
Inside Social Authority →
07

Owned Analytics

Search Console + GA4, narrated by an AI analyst. Five things to do this week. Every week.

Last 28 days
Clicks12.4k+18%
CTR3.2%+0.4
New pages142
Inside Owned Analytics →
The Composite: Topic Authority

One score per topic. Every competitor ranked. Recommendation attached.

See it live →
Default weights, tunable per business
How the score is built100 / 100
AI mentions22%
GEO readiness10%
Web SERP20%
Backlinks15%
Directory citations13%
Social engagement12%
Owned Analytics8%
What you'll see in BrandCrux
Topic Authority leaderboard4 topics
TopicAuthorityPillars contributingMove
Vehicle Data APIYOU
82
AISERPWeb
LEAD
VIN Decoding
71
AIWebListings
DEFEND
Dealer Inventory
58
SERP
COMPETE
EV Charging Maps
32
Web
EXIT
Why BrandCrux

What changes on day one.

Six tools collapse into one score. Gut feel becomes evidence. Every shipped action ties back to the topic it moved.

Brand visibility view
WithoutSix tools, six tabs, no rollup.
With BrandCruxOne score per topic, every signal folded in.
Measurement rigor
WithoutOne screenshot of one AI answer.
With BrandCruxMultiple samples per prompt, per engine, reported with confidence intervals.
Competitor benchmark
WithoutSpreadsheets refreshed quarterly, if ever.
With BrandCruxEvery competitor ranked on every signal, refreshed weekly.
Topic strategy
Without"Are we winning here?" Gut feel.
With BrandCruxLead · Defend · Compete · Exit per topic, evidence-backed.
Closing the loop
WithoutShip a brief, lose track of impact.
With BrandCruxWeekly auto-scans re-measure every topic, so the next digest shows whether it moved.
Inside the product

What lives behind your login.

Every signal rendered as a widget you can act on.

What you'll see in BrandCrux
Topic AuthorityLEAD
53
Composite
30-day score trendSparkline showing the composite score rising over the last 30 days.
-6 pts last 30 days
AI Visibility
76
Web Search
88
Authority
71
Composite Topic AuthorityOne score per topic, with the 30-day delta.
What you'll see in your scan
Sources cited · this scan13 cited · 5 web · 5 API
ChatGPTweb
Perplexityweb
Geminiweb
Copilotweb
Google AIOweb
Grokweb
ChatGPT APIapi
Perplexity APIapi
Claude APIapi
Gemini APIapi
Grok APIapi
Mistral APIapi
DeepSeek APIapi
20+ AI sources, every scanEach engine sampled on its web app and its API, side by side.
What you'll see in the Gap List
Gap List · directories you're missing4 gaps · action ready
capterra.com
Cited byMarketcheckVinAudit· Not you
Submit →
g2.com
Cited byMarketcheckJ.D. Power· Not you
Submit →
crunchbase.com
Cited byMarketcheck· Not you
Submit →
producthunt.com
Cited byAuto.devVinAudit· You listed
Submit →
Citation gaps, ranked by reachWhere competitors are listed but you aren't. One-click submit links.
What you'll see when tracking competitors
Tracked competitorslast 30 days
Your brand YOU Tracking
82
+8
3 topics in LEAD
Marketcheck Tracking
78
+3
Gained "VIN Decoding" share
VinAudit Tracking
64
-4
Losing on AI engines
J.D. Power Track
51
-2
Click to track
Competitor trackingEvery tracked competitor scored across every signal, refreshed weekly.
What you'll see in the diagnosis feed
What changed · this week3 diagnoses
Carfax took position #1 on "vin lookup"
You dropped from rank 2 to rank 4. Impression share down 23%.
Web SearchVIN Decoding
2h ago
Mention rate dropped 12% on ChatGPT
Across 8 tracked prompts. Volatility band widening — re-run recommended.
AI Visibility
6h ago
New competitor detected: DataNest
First seen on Perplexity for "small business automation". 2 mentions so far.
Entity
1d ago
Diagnosis feedTyped alerts ranked critical / warning / info, with the evidence row attached.
What you'll see in the assistant
Today's briefing
Good morning, here's where to look first.
Synced 12m ago

"vin lookup" impression share is down 23% over 30 days. Carfax took position #1 on May 4. Your /vin-decoder page is your best lever — it ranks for 11 related queries with sub-1.5% CTR.

Try a question
Ask anything about your visibility
AI Assistant in plain EnglishAsk the data anything; answers come with charts and source rows.
Backlinks + traffic + keyword gaps, weekly
Competitor IntelligenceBacklinks · Traffic · Keyword gaps
Ref. domainsEst. visits/moTop-10 keywords
Your brand YOU1,28438.2k142
Competitor A 3,04192.6k318
Competitor B 1,82054.1k207
This week
NEW5 new referring domains (avg DR 41)
LOST1 link lost from techcrunch.com — auto-flagged for reclaim
GAP38 keywords competitors rank for and you don't (top KD 22)
TRAFFICCompetitor A traffic up 14% MoM — content sprint detected
Backlinks · traffic · keyword gapsLink profile, organic traffic, keyword footprint. Refreshed weekly with new/lost alerts.
Pricing

Free to look. Paid to lead.

Credits drive scans. Fresh credits every month. Top-up packs never expire.

Free
$0/forever
1,000 one-time credits
  • 1 business
  • 7-day history
  • 1 team member
  • AI engines only
Start free
Starter
$99/mo
10,000 credits / mo
  • 2 businesses
  • 30-day history
  • 3 team members
  • All 16+ AI sources
  • REST API access
  • AI Assistant
  • Weekly auto-scans
Choose Starter
Growth
$299/mo
50,000 credits / mo
  • 5 businesses
  • Unlimited history
  • 10 team members
  • All 7 signals
  • REST API + MCP
  • Content engine
  • CMS publishing
Choose Growth
Scale
$499/mo
100,000 credits / mo
  • 25 businesses
  • Unlimited history
  • 50 team members
  • White-label
  • Priority support
  • 1M API calls / mo
Choose Scale

Enterprise plan with SSO, SLA, dedicated CSM available. Contact sales →

FAQ

Before you trust us with your visibility.

Is BrandCrux just AI visibility?+
No. AI Visibility is one of seven signals BrandCrux watches. The others: GEO (schema, entity signals, FAQ markup), Web Search (Google / Bing / DuckDuckGo / Yandex), Backlinks (every referring domain scored, link gaps vs. competitors), Authority Signals (G2, Capterra, Crunchbase, editorial), Social Authority (LinkedIn, X, Instagram, TikTok, YouTube, Facebook competitor moves), Owned Analytics (Search Console + GA4 with an AI analyst on top). The composite Topic Authority score blends all seven into one ranked leaderboard, per topic.
How reliable are the AI visibility numbers?+
AI engines are non-deterministic: ask the same question twice and you can get different answers. So BrandCrux runs multiple samples per prompt on every engine and reports mention rates with confidence intervals. When your number moves week over week, you know it reflects a real change in how the engines answer, not sampling noise. A single-response check cannot tell the difference. Coverage is 16+ engines, sampled on both their web apps and their APIs.
How does this compare to Google Analytics or Search Console?+
Do I need to connect every signal before BrandCrux is useful?+
How does Topic Authority work?+
Why "the loop"?+
Is there a free plan?+
What is a scan credit?+
Can agencies use BrandCrux for clients?+

See where your brand actually stands.

Drop in your domain. Get back a Topic Authority score, the competitors beating you, and the fixes worth shipping first. 60 seconds, no card.